TikTok partner with STATION F to support French start-up ecosystem and entrepreneurship

The partnership will provide STATION F with access to TikTok's engaged community of 100 million in Europe and will allow start-ups that are part of STATION F's campus to be discovered, to connect and to interact with a new audience.

This partnership reaffirms TikTok's commitment to the French business and culture and will serve as a trusted partner for technology start-ups and young entrepreneurs. STATION F campus members will be able to attend TikTok's Masterclasses and benefit from the breadth of expertise of the TikTok teams.

STATION F members' will benefit from access via TikTok to new marketing tools and ways to communicate with a new audience. They will be able to understand the "Gen T" - a diverse and inclusive generation- expectations and will learn how to take full advantage of TikTok's creativity to help their members businesses grow.

Access to TikTok's broad, very engaged and diverse community will allow STATION F to develop new ideas that will lead to long term, ongoing success.

"We are very pleased to partner with STATION F and to have the opportunity to support French start-ups and entrepreneurs. These young companies demonstrate an extraordinary creativity in the development of their projects. As TikTok is a place where brands but also SMBs can express their creativity, we are confident that STATION F start-ups will find an engaged and caring community within the platform. A community to interact with, in a sustainable way and willing to support and appreciate their products and services", said Rich Waterworth, General Manager Europe, TikTok.